Privacy Policy.

Privacy Policy

This Privacy Policy explains how Brannon Patrick PLLC, doing business as TherapyCo ("TherapyCo," "we," "our," or "us"), collects, uses, and discloses information when you visit our website, contact us, or book a call with us. This website is intended for business-to-business use in the United States.

TherapyCo provides business, growth, and operational support for therapists and therapy practices. TherapyCo does not provide therapy, medical care, or crisis services through this website.

1. Information We Collect

We may collect the following categories of information:

• Contact information, such as your name, email address, business name, and any information you provide when reaching out to us.
• Appointment information, such as your selected time slot and any notes you submit when booking a call.
• Communication information, including emails or messages you send to us.
• Technical information, such as IP address, browser type, device information, referring pages, and basic website log data.

2. How We Collect Information

We collect information directly from you when you fill out a form, book a call, email us, or otherwise contact us. We also collect limited technical information automatically when you use the website through website hosting and related infrastructure.

3. How We Use Information

We may use your information to:

• Operate, maintain, and improve our website.
• Respond to inquiries and communicate with you.
• Schedule and manage calls or meetings.
• Maintain business records and internal relationship management.
• Protect the security and integrity of our website and systems.
• Comply with legal obligations and enforce our terms.

4. Tools and Service Providers We Use

We use third-party service providers to help operate our website and business processes. These may include:

• Netlify for website hosting and infrastructure.
• Calendly for internal scheduling and coordinating calls with prospective and existing clients.
• Close for customer relationship management and for collecting information submitted through web forms on our website (such as our strategy call application form).
• Google Workspace for email and business communications.

These providers may process information on our behalf to the extent necessary to perform their services.

5. How We Share Information

We do not sell your personal information. We do not share your personal information for cross-context behavioral advertising.

We may disclose information:

• To service providers that help us run our website and operations.
• If required by law, legal process, or governmental request.
• To protect our rights, property, systems, users, or business.
• In connection with a business transfer, merger, financing, or acquisition.

6. Cookies and Similar Technologies

Our website may use essential cookies or similar technologies required for site functionality, security, and page performance. We do not currently use this website to sell personal information or run behavioral advertising.

If we add analytics, advertising, or other optional tracking technologies in the future, we may update this Privacy Policy accordingly.

7. SMS / Mobile Messaging

If you provide your mobile phone number and opt in to receive text messages from TherapyCo, we may send transactional SMS messages such as appointment reminders, consultation follow-ups, and customer service responses. Opt-in is required before any text messages are sent, and you may opt out at any time by replying STOP.

Mobile/SMS opt-in data and consent will not be shared with third parties or affiliates for marketing or promotional purposes.

SMS opt-in data and consent will not be shared with any third party except service providers used solely to deliver messages.

Your consent to receive SMS will not be sold, shared, or transferred to any third party, including affiliates, for marketing purposes.

Personal data may be shared only in the following scenarios:

• With service providers required to deliver the service (e.g., SMS delivery providers).
• In connection with a business merger or acquisition.
• With law enforcement when legally required.
• With your explicit consent.

8. Do Not Track

Some browsers offer a "Do Not Track" setting. Because there is not a uniform industry standard for responding to these signals, our website may not respond differently to such signals at this time.

9. Data Retention

We keep information for as long as reasonably necessary for the purposes described in this Privacy Policy, including communication, scheduling, recordkeeping, legal compliance, and protection of our business interests.

10. Data Security

We use reasonable administrative, technical, and organizational measures to help protect information from unauthorized access, loss, misuse, or alteration. However, no method of internet transmission or electronic storage is completely secure.

11. Your Choices

You may contact us to request access to, correction of, or deletion of the personal information you have provided to us, subject to applicable law and reasonable verification.

You may also choose not to provide certain information, but that may limit our ability to communicate with you or schedule a call.

12. California Privacy Notice

If you are a California resident, you may have certain rights under California law, depending on the nature of your interaction with us and whether a specific law applies to our business at the time of your request. If you wish to make a privacy-related request, please contact us at office@therapyco.org.

We will review and respond in accordance with applicable law.

13. Children's Privacy

This website is intended for business use and is not directed to children under 13. We do not knowingly collect personal information from children through this website.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will update the effective date at the top of this page.

Contact

If you have questions about this Privacy Policy, you may contact us at: